Stretch Coaching offers challenge for peak performance by giving you a chance to develop your thinking along new lines, and by supporting you to take actions to do things differently. The brain likes challenge, not too great to be overwhelming, not enough to be underwhelming, just enough to keep it interesting and motivating. I call it positive stress. I may ask you to go an extra step in an action to be taken, which will keep you engaged and alert. For example, instead of taking action on an issue that is familiar to you, I will ask you to reflect on it differently, from another point of view, in a way that will stretch you further than you thought possible.